According to Wikipedia, “a strategy is a plan of action designed to achieve a particular goal.” And, according to dictionary.com strategy is “a plan, method, or series of maneuvers or stratagems for obtaining a specific goal or result.” So why not have a strategy for the use and implementation of social media? If you operate [...]

This post is really about naming your business or in this case why I decided to name mine “Sparkle Internet Image Solutions”. I receive a lot of compliments and people primarly women seem to really like it which is great considering we focus our mission on serving women business owners. But I selected the name [...]